I'm Alexander, a Norwegian photographer based in Oslo. I work with brands and creative teams across the Nordics and Europe—shooting campaigns, editorials, social content, lookbooks, and e-commerce.
A campaign for By Malene Birger's Oslo flagship store. The imagery explores Nordic aesthetics within contemporary fashion—honouring the brand's Scandinavian foundations whilst introducing fresh visual directions. Working closely with their creative team, we developed a visual language that balances sophistication with accessibility.
Contact
Copenhagen Fashion Week shows how Nordic design holds its own identity whilst engaging with international fashion. I work directly with brands, designers and publications during these moments—creating visual narratives that work for immediate editorial needs and longer-term archival value and brand storytelling.
Work
I work from my Oslo studio and on locations across Europe, shooting campaigns, editorials, social media content, lookbooks, press materials, and portraits. My practice includes personal projects for books, prints, and exhibitions.
About
Created in Spain, this series examines fashion photography as cultural documentation. Local residents became collaborators, each portrait investigating how clothing functions as personal expression. The images exist between directed and observational—a tension that mirrors how identity is constructed and communicated. The work treats fashion as visual language: immediate, cross-cultural, revealing.
Get in touch
